Introduction: Viet Tien has done vigorous so far in establishing a strong bearing in the Viet Nams men turn market. Strong competitor sustain been catching up and it is undeniable for Viet Tien to re-evaluate its current strategies and plans on how to stay on ahead in the race. 1) SWOT Analysis of Viet Tien Company: Strengths higher(prenominal) skills and ingatheringivity: Viet Tien has a contingent workforce who had been trained and worked for a long time. great internet of agents: more then 400 agents and shops and supermarket chains confused labour cost. Viet Tien had received ofttimes support from the corporation. Because Viet Tien is is a conjunction indoors the state-owned Vietnam National Textile And Apparel Group large size: Viet Tien has flexbile size for different type passel from size 32 to 48. Weaknesses Marketing policies poor: lack of marketing strategies and supporting activities. die-hard(prenominal) price polices: there is non much promotion in products price. Materials of decorate were imported so that make price of products higher. Product and ideal are not designable. Very less design style. Opportunities Viet Nam is a developing economy so that good to expand the business.
High opening move to increase sales and boost net income margins as Viet Tiens raiment is a high margin product More topical anesthetic suppliers of fabrics and accessories. Viet Tien raiment - increasing learn for beautiful clothes-a young course of instruction should apply. High gross domestic product harvest -tide correlate with higher income and spend! ing power Threats Competitors aggressive maturement strategies.In garment market, Viet tiens shirt is growth very fast and retentiveness market share Vietnam economic likely to affect topical anaesthetic economy & growth potential. More economical brands punishing to cater for lower market segments. The price of men shirt may low down. Potential competitors - local manufacturers and new players come in Vietnam post WTO - China, or... If you want to start up a complete essay, order it on our website: OrderCustomPaper.com
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